Project Manager (Government Technology)

We’re looking for a Project Manager drives product adoption and engagement across government agencies by planning and executing marketing campaigns, events, and go-to-market strategies. This role bridges product and marketing teams, overseeing communications, user outreach, and stakeholder engagement to promote awareness and growth of digital tools for public officers.

Developed internally within Client, these various products aim to enable public officers to be more productive and effective in their roles by leveraging these tools.

Key Responsibilities:

• Mainly responsible for managing/engaging government agencies, strategising & planning, driving adoption, executing marketing campaigns, programs, events, and creating reports
• Evaluate and pinpoint the sustained competitive advantages of our product offerings amid a swiftly changing marketplace characterised by intense competition, rapid technological advancements, and a dynamic regulatory environment
• Work closely with product managers, developers, and UX designers to develop and mould comprehensive go-to-market strategies for products/programs over multiple years, grounded in essential competitive insights and operational metrics
• Run events, workshops, webinars, and build cases for potential opportunities, and generate insightful recommendations regarding strategic possibilities and operational efficiency
• Own the marketing plan to grow the community and develop the business
• Build the brand and awareness of the products
• Craft Electronic Direct Mailers (EDMs) and develop content for an email marketing campaign
• Source and develop marketing collaterals (e.g. merchandise, prizes)
• Liaise with stakeholders to gather feedback for the team
• Respond to queries from users and drive conversion
• Work closely with Software Developers, User Interface/User Experience Designers, Data Analyst, Business Analyst, Product Manager, and Quality Engineer.

Requirements:

• Minimum of 5 years experience in digital marketing and events
• Experience in digital marketing email marketing, content marketing, social media marketing, and marketing analytics
• Experience in planning and executing events, workshops, and webinars
• Proven experience in developing a marketing plan and/or program that drives growth
• Proficiency in project management and cross-functional collaboration
• Able to understand technical concepts in product
• Able to contextualise and switch between macro product market strategy to micro product engagement with other government agencies
• Proficient in English (verbal & written)
• Knowledge of design tools (e.g. Adobe Photoshop, InDesign and Canva)
• Excellent communication and interpersonal skills
• Excellent time management
• Able to thrive in an uncertain and agile environment
• Able to work independently and collaborate in a team
• An appetite for learning and development

Preferred Qualifications:

• Familiar with Client’s products
• Experience working in the Singapore Government
• Creative with an eye for design
• Data and insights-driven
• Outgoing personality, proactive, and takes initiative
• Resourceful problem solver