Business Development Manager
About the job
About the Business Development Manager role
The Business Development Manager will drive revenue growth and client acquisition across Singapore’s enterprise and government-related sectors. The role involves identifying new business opportunities, managing the full sales cycle, developing commercial proposals, negotiating contracts, and maintaining an accurate sales pipeline. The manager will promote USER’s portfolio of technology services, including AI solutions, UX research, digital transformation, cloud services, application development, and IT professional services. Responsibilities also include building strategic partnerships, expanding existing accounts, engaging senior decision-makers, monitoring market trends, and collaborating with technical and delivery teams to develop suitable solutions and achieve sustainable business growth.
Key Responsibilities:
Business Development & Revenue Growth:
- Develop and execute business development strategies to achieve revenue and client acquisition targets
- Identify and pursue new opportunities across enterprises, government-related organizations, and other target industries
- Generate qualified leads through prospecting, networking, referrals, industry events, and strategic partnerships
- Manage the complete sales cycle, from prospecting and client engagement to proposal development, negotiation, and contract closure
- Build and maintain a healthy sales pipeline with accurate revenue forecasts
Enterprise Solutions & Consultative Selling:
- Promote USER’s portfolio of services, including:
- User Experience Research, UX/UI Design and Usability Testing
- Artificial Intelligence and Enterprise AI Solutions
- Digital Transformation and Technology Consulting
- Application Development and Cloud Services
- IT Professional Services and Technology Talent Solutions
- Understand clients’ business challenges and work with internal technical teams to develop appropriate solutions
- Lead client presentations, solution discussions, and commercial negotiations
- Coordinate with delivery teams to ensure proposed solutions align with operational capabilities and client expectations
Strategic Partnerships & Account Management:
- Develop long-term relationships with enterprise clients, business leaders, and strategic partners
- Identify opportunities to expand existing accounts through cross-selling and additional service engagements
- Establish partnerships with technology providers, consulting firms, and industry organisations
- Represent USER at relevant business and technology events
Sales Reporting & Market Intelligence:
- Maintain accurate records of opportunities, sales activities, and client interactions
- Prepare regular pipeline reports, sales forecasts, and business development updates
- Monitor market trends, competitor activities, and emerging technology opportunities
- Coordinate with USER to ensure a smooth transition from business development to project delivery
Requirements:
- Bachelor’s degree in Business Administration, Marketing, Information Technology, or a related discipline
- Minimum 5 years of relevant B2B business development or enterprise sales experience; 8–10+ years preferred for senior-level candidates
- Proven track record of acquiring new enterprise clients and achieving sales targets
- Experience selling IT services, technology consulting, digital solutions, or professional services
- Strong understanding of the Singapore enterprise market and procurement processes
- Ability to engage senior stakeholders, including Directors, CIOs, CTOs, and other business decision-makers
- Excellent communication, presentation, negotiation, and relationship-management skills
- Experience managing complex sales cycles and preparing commercial proposals
- Strong commercial judgement and ability to work independently
Key Performance Indicators:
- New business revenue and gross profit generated
- Number and value of new contracts secured
- Qualified sales pipeline generated
- Lead-to-opportunity and opportunity-to-contract conversion rates
- Strategic accounts and partnerships developed
- Revenue generated through existing-account expansion
Preferred Qualifications:
- Existing network of enterprise clients and technology decision-makers in Singapore
- Experience with AI solutions, UX research, digital transformation, cloud services, or application development
- Experience in government-related tenders, RFPs, and enterprise procurement
- Familiarity with CRM platforms and sales forecasting
- Experience working with multidisciplinary technical and consulting teams
- A commercially driven business development professional who combines strong enterprise relationships with the ability to understand complex technology solutions, identify client needs, and convert opportunities into sustainable revenue

