As
the 21st is advancing, mobile apps are following this advancement as they have become essential in today’s modern world. Producers of successful apps have been to connect to millions and and create a culture of people who want more from apps. This market is so popular that research predicts that ReportsnReports estimates the global mobile apps market will rise at 15.14% CAGR by 2021. This does not come at much of a surprise for both social/fun and business reasons. Apps have become a crucial part of a business as it can be an a news outlet to boost profits. Developing an app takes a lot of work and potentially money. One needs to do a lot of research about the potential of the app, but one focus one cannot forget is the user experience. As the app market is getting more competitive user experience is becoming more important to be a strong competitor. UX depends on how an app performs its functions and how easily it is navigable to other screens. This type of user focus allows a customer to feel how tailored the app is to meet their wants and needs while also finding it easy to use. If successful, the user is able to use the app to its full potential and support the app, creating brand loyalty. So if you are developing an app do not forget to put extra focus on the user experience.