Having a portfolio website is a great way to introduce yourself and showcase your skills to fellow designers & first-time clients. When you’re starting out as a UX/UI designer, clients will want to look at your previous projects and see if their line of work suits your style or expertise–especially that nowadays, web design and development are essential for e-Commerce businesses and for translating office work to a digital space. But in order to build a great body of work, you need to be aware of certain expectations that come with looking for an expert UX designer.

In this article, we’ll be listing some expectations of clients when finding the best UX designers to work with and how your portfolio can reflect what they are looking for.

1. As a UX designer, you must be a problem solver

As a UX designer, clients expect that you would be someone who delivers the appropriate work for their needs as well as their target audience’s needs. Whether it’s revamping a website or an app, usability testing, or starting from the ground up, you need to show through your work how equipped you are in handling all kinds of challenges and obstacles.

2. As a UX designer, you must be a visual storyteller

Every UX solution is a journey, and it’s up to you how you can present these case studies. One of the best ways to show your work is through visual storytelling–or chronologically detailing your process from beginning to end. This helps in showcasing your critical thinking abilities and how you make decisions in completing projects.

3. As a UX designer, you must be solution-focused

For clients to be convinced that your solutions bring change, you will need to show measurable outcomes for your portfolio. This can come in the form of testimonials from clients, or simply writing in brief how your design solution increased traffic to your client’s site, helped address a client’s problems, or provided eCommerce solutions. 



4. As a UX designer, you must be an innovative creator

And with all portfolios, showcase only the best of your work. Choose pieces that demonstrate your skills and eye for beautiful design. If you’re still building a portfolio, it helps to look at current design standards and find out what your personal style is. UX design also has a theory, and it may help you to check out online classes that can help you create aesthetically-pleasing projects for customers.